Colleen’s Blog

I have been thinking a lot about pipeline building recently, specifically, a sales rep requirement to not only look short term at the deals within their pipeline that they should be closing, but also to look into the future in order to build the pipeline that they need to close business in the first place.

You could be the world’s greatest salesperson selling the world’s best product, but if you can’t connect with your prospects, will your sales results reflect your expertise? If you can’t open a dialogue with prospective buyers, it becomes very difficult to sell a product or service!

Are you a sales road warrior? Every week I'm asked about travel tips, recommended hotels, airlines, and locations.

This is the hidden secret behind high sales performance. If you follow my content, or any other sales thought leader's work, you'll find a plethora of great strategies, practices, and ideas that you can apply in your business. Yet, one idea, in particular, seems to always get neglected.

You have a few top performers on your sales team. That means they don't need to be coached, right? Wrong.

If there's one habit that will make your sales team successful, it's this one. Get your sales team to do this each day.

We've talked repeatedly, especially this year, the importance and value of your relationships. At the end of every presentation, call, meeting, or strategy session, the fundamental pillar behind whether or not you create great sales and a thriving organization comes down to your ability to create, maintain and grow your relationships.

It's one of the questions I receive the most often...how can a salesperson overcome those dreaded pricing objections? It's interesting that this comes up so often, because it seems to me that more often than not, most salespeople are looking at pricing objections from the wrong perspective. In fact, these common objections often have nothing at all to do with price! Let me explain.

Not all clients are created equal. Nor should you be compelled to treat them equally. There’s no law stating you must sell to everyone, or keep servicing clients that are the wrong fit for your business. It’s as fair to say that your business has outgrown some types of customers as it is to say that you have some customers that you should have never brought on in the first place. You know who they are!

I am thrilled to announce that I have been named one of LinkedIn's Top Voices for 2018. This is a yearly list LinkedIn curates recognizing their most engaging creators. You can view the full list here.