Colleen’s Blog

This is a great way to frustrate your prospects. Have you ever been excited to call a brand and inquire about their services, only to have a horrible experience?

Want to make your offer impossible to refuse? Here's how to quadruple your value.

Today, I want to talk to you about a problem that I see many people in our industry make and that is believing that giving your customers more choice is the best thing you can do for them.

Are you present enough with your clients? A couple of years ago, I had just boarded a flight and noticed an attendant in the aisle helping another passenger find their seat. Behind her, a woman entered the plane, yelled "Excuse me!" and barged pass the flight attendant and then mumbled "well you do want to board, don't you?"

Recently, I was speaking at a large conference that was focusing on sustainability and building technologies in the green space. After my presentation, someone came up to me and said, "Colleen, we need to stop focusing on the gloom and doom. We need to start telling people how great our solutions are."

I've been thinking a lot about the state of sales, especially its state in the future. Here are some of my predictions and musings.

It goes without saying, but sales can be one of the most stressful professions out there, period. Your sales team is constantly feeling the pressure of hitting targets, keeping clients happy, ensuring the delivery of what was promised, and the list goes on. There can, as a result, be a natural tendency for sales professionals to "oversell" in an attempt to close more deals and hit their targets.

Have you ever taken a serious look at your pipeline? There are likely a few extremely valuable clues it's trying to tell you! Let's take a deeper look at this.

For the last few videos, I've been talking about client retention and expanding your network within your client accounts. From this, the response I always get is, "Colleen, I don't want to be behind my client's back because they might get angry with me and my relationship with them would erode."