Struggling to sell because of the price? Here’s the real reason why customers aren’t buying at your higher prices and what you can do about it.
Stop Complaining About Price
Struggling to sell because of the price? Here’s the real reason why customers aren’t buying at your higher prices and what you can do about it.
2 responses to “Stop Complaining About Price”
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Thank you for sharing this thought-provoking article on the importance of reframing our mindset about pricing. I would like to know your thoughts on:
How can sales professionals demonstrate the value of their products or services to customers who may be fixated on the price? Are there specific strategies or techniques that can help customers understand the true value they can gain?
I look forward to gaining further insights . Thank you.
I talk about this extensively in my books and on my website. Here are some resources that help with your excellent question.
https://www.engageselling.com/blog/competitive-differentiation-selling-value-and-negotiation/
https://www.engageselling.com/blog/dont-leave-value-on-the-table/
https://www.engageselling.com/blog/use-operational-value-to-your-advantage/