What I’m Learning From My Work

Sales lessons are all around us. Often, I keep a keen eye out for new experiences, for the very purpose of sharing what I learned with you! Here are some of the thoughts I'm having right now which could benefit you:

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How to Frustrate Your Prospects

This is a great way to frustrate your prospects. Have you ever been excited to call a brand and inquire about their services, only to have a horrible experience?

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Too Many Choices is a Bad Thing | Sales Strategies

Today, I want to talk to you about a problem that I see many people in our industry make and that is believing that giving your customers more choice is the best thing you can do for them.

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Don’t Be Oblivious!

Are you present enough with your clients? A couple of years ago, I had just boarded a flight and noticed an attendant in the aisle helping another passenger find their seat. Behind her, a woman entered the plane, yelled "Excuse me!" and barged pass the flight attendant and then mumbled "well you do want to board, don't you?"

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Selling Value – Not Fear | Sales Strategies

Recently, I was speaking at a large conference that was focusing on sustainability and building technologies in the green space. After my presentation, someone came up to me and said, "Colleen, we need to stop focusing on the gloom and doom. We need to start telling people how great our solutions are."

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