Colleen’s Blog

I have had it with tele-marketers calling my house who use terribly outdated, manipulative, boring, trite or insulting sales techniques. It’s especially maddening when their gross sales negligence happens in the opening line.

Because you have taken the time to invest in yourself by reading this blog I trust that you are not making excuses, even though I know the temptations are great. Temptation to retreat to the old and familiar ways of doing things. Temptation to give in to pressure or criticism by those around you rich with opinions but poor in knowledge. Temptation to give up after one miss-fire. Temptation to avoid standing out, or drawing attention to yourself. The temptations are plentiful.

like Seth Godin. His books are smart, his stories captivating and his ideas compelling. Most of his ideas.
Recently he posted advice on his blog that B2B sellers should start selling in the middle rather than the top. There are 4 reasons why this advice is wrong: